Complete List of Marketing Tools
Below a complete list of marketing resources that I highly recommend to help you develop your business and improve your skills. This list will be updated very frequently.
Some of the links below are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. I recommend them because they are helpful, useful and want to bring you the maximum of value through my experience, not because of the small commissions I make if you decide to buy something.
1. Blogging Tools Content Publishing
Open source software to easily create a beautiful website, blog or application.Free to download and use. However, you will have to pay to host your site on a server as well as to have a domain name. WordPress is the largest self-hosting blogging tool in the world.
Link to the website : https://wordpress.com/
1.2 HubSpot Blogging
HubSpot’s blogging is an Inbound marketing software all-in-one for your entire team. A list of features : Blogging, landing pages, email, marketing automatio, lead management, analytics, CMS, Social Media, SEO, Calls-to-Action, Ads, Salesforce integration). Hubspot’s CMS comes as part of HubSpot’s marketing software package. You can request a demo. There are free trials for those wanting to try before they buy.
Link to the website Hubspot CRM : www.hubspot.com
Link to the website : www.drupal.org
1.4 Movable Type
Build your website with the powerful content management system Movable Type. Easy to use CMS, user friendly interface and visual customization for websites and blogs.
Link to the website : https://www.movabletype.org/
Link to the website : www.joomla.org
Link to the website : www.getsymphony.com
2. Social media management tools
Build your audience and grow your brand on social media. Buffer is an social media sharing tool to save your time. Plan and publish your content for Instagram, Facebook, Twitter, Pinterest, and LinkedIn, all from one simple dashboard. Free basic plan with 3 social accounts, 10 scheduled post and 1 user. Paid options pro 15$/M, Premium 65$/M and Business 99$/M.
Link to the website : https://buffer.com/
3. SEO Keyword Research Tools
SEMrush is an all-in-one marketing tool that can help you develop an effective content marketing strategy. There are innovative features like link audits that can give you a certain advantage to your business. You have to create a free account to get the maximum results though.
Link to the website : www.semrush.com
Danzambonini is an AdWord and SEO Keyword Permutation Generator owned by Dan Zambonini. It’s a completely free keyword generator that enables you to automatically create new combinations from a few lists of keywords.This website is a good way to discover new keywords and also one of the best keyword combo tools.
Link to the website : http://seo.danzambonini.com/
AnswerThePublic is an awesome free visual keyword research & content ideas tool. It’s very powerful and easy to use. You can get a ton of information and data to help you a lot for the SEO, it’s one of the best tool ! The free version is for bloggers & solo marketers looking to generate a handful of content ideas each month. The pro version is more for professionals,marketers, agencies who need more details and can go deeper.
Link to the webiste : www.answerthepublic.com
3.4 Google Trends
Google Trends is a very popular free tool how to see what is trending on Google. You can see what are the most searched topics on Google for a country in particular. Its vey recommended to use it to optimize your page
Link to the website : www.trends.google.com
Link to the website : www.ads.google.com
3.6 Google Correlate
It’s a free keyword research tool from Google. It’s actually very simple It shows you keywords that tend to get searched for together based on web search data. Very useful for Marketing, SEO and content.
Link to the website : www.google.com/trends/correlate
Link to the website : http://grepwords.com/
HitTail is a keyword tool that analyzes your website’s traffic and generates long tail keywords highly relevant to your audience. It also shows you keyword suggestions. However, it’s a paid software from 19.95$/M to 79.95$/M depending of the plans. You can try it for free tho.
Link to the website : https://www.hittail.com/
3.9 keyword combiner
Link to the webiste : https://kombinator.org/
3.10 Keyword Revealer
Keyword Revealer is a standard keyword research tool with a a nice feature called “Keyword Tree”. The keyword tree shows you keywords ideas as a tree. Moreover, when you click on a “branch” of the tree, a new set of branches appears. it’s very useful. They have a free plan you can try it and if you want to get deeper and have more options and information you can get one of their pricing plans (Basic, Pro or Elite).
Link to the website : https://www.keywordrevealer.com/
Keyword Eye is a keyword research tool that shows you keyword suggestions as a word cloud. It color codes keywords based on Adwords competition. The basic plan costs 0$/M and the agency monthly is 17$/M.
Link to the website : www.keywordeye.com
Wordtracker is the best alternative to the Keyword Planner. It’s not only a simple keyword research tool but also a market research tool. Take competitors’ keywords, in-depth PPC and SEO insights, If you want more traffic to your site you should explore Wordtracker. You can try for free and for more options and info they have plans.
Link to the website : https://www.wordtracker.com/
3.13 Keyword Snatcher
Keyword Snatcher is a powerful and simple to use keyword research tool. Find niches markets that others do not know about! It’s paying around 47$. Keyword Snatcher extracts keywords from YouTube too!
Link to the website : https://keywordsnatcher.com/
Very powerful keyword and research tool. Just enter a keyword and you get search volume. Kwfinder is very complete and one of my favorite with a ton of features. The basic plan starts at 26$/M but it’s worth it!
Link to the website : www.kwfinder.com
3.15 Seed Keywords
SeedKeywords is more than a keyword research. The SeedKeywords engine is a free SEO tool to help you find out what people actually type into search boxes. You simply create a scenario and ask people what they would search with this.
Link to the webiste : https://www.seedkeywords.com/
Find long tail keywordsthat your target audience is searching for. Keyword Tool Dominator unlocks the autocomplete databases from Google, Amazon, YouTube. The software is paying but with no subscription ! I assure you it’s an investment for the future !
Link to the website : https://www.keywordtooldominator.com/
KeywordSpy is a SEO & PPC Keyword Research software tool. Spy on your competitors, profit from their success! With the keyword research you can see competitor advertising strategies, very helpful and powerful. I highly recommend to test the free trial !
Link to the website : https://www.keywordspy.com/
3.18 Keyword Tool
An excellent keyword research tool using Google Autocomplete. The free version of Keyword Tool can generate up to 750+ keywords from Google autocomplete in seconds ! This tool helps to find Keywords that are hidden in Google Keyword planner. It’s a good complement to use with others !
Link to the website : https://keywordtool.io/
Another super tool in this category and honestly Secockpit is probably the most advanced keyword research tool. You get suggestions like any other tool but secockpit can offer much more ! It can give you low competition keywords and also can show you keywords that get a minimum CPC in Adwords. It can even show you keywords that have YouTube, Ebay or Amazon results on the first page.
Link to the website : https://secockpit.com
3.20 Tools Seobook
Search engine optimization software with a large set of tools that focus on technical SEO and keyword research. It’s possible to try a free 7-day course for beginners. The blog section is also very interesting with a lot of useful information.
Link to the website : http://www.seobook.com/
SimilarWeb is an advanced platform of website traffic statistics and market intelligence. It gives you a view of your competitor’s traffic, organic keywords, analyze trends, uncover the best SEO and content strategies and more. You should test their platform with the free version.
Link to the website : https://www.similarweb.com/
Wordstream’s free keyword tools are made for Adwords. It will gives you thousands of keywords and competitive data to use in your organic and paid search marketing campaigns. There are multiple tool and resources. It’s possible to get a free report but the entire software is paying.
Link to the website : https://www.wordstream.com/
Soolve is a free tool that pulls autocomplete suggestions from different sources like Google, YouTube, Amazon, and Wikipedia. it’s easy to use, fast and very effective.
Link to the website : https://soovle.com/
SpyFu is a Competitor keyword Research Tools for Adwords PPC where you can download your Competitors’ Most Profitable Keywords and Ads for Paid and Organic search. They are a ton of features to test. They have 3 plans Basic, professional and team.
Link to the website : https://www.spyfu.com/
4. SEO Technical Tools
All in One SEO Pack is an alternative to Yoast SEO plugin on WordPress. There are few differences between them especially about features like auto-generated description tags, canonical tag support and a bad bot blocker.
Link to the website : All in One SEO Pack
Link to the website : www.bing.com/toolbox/webmaster
DeepCrawl is a website crawler which scans every page on your site and gives you a comprehensive report with broken internal links, no indexed pages, broken external links, … their purpose is to make websites accessible, relevant and effective. It’s a paid software starting at 79$/m. They offer a free trial.
Link to the website : https://www.deepcrawl.com/
Browseo is a free interesting tool which is a SEO browser. This tool reveals how Google sees your website. If you do the test with your site or another you will notice that search engine get a very different view of our websites than us humans do.
Link to the website : http://www.browseo.net/
4.5 Google Analytics
This free tool from Google is just essential and this is the first to set up. You need to use Google Analytics, it’s useful information. It’s Google’s free web analytics service that allows you to analyze in-depth detail about the visitors on your website. You can check on your site that get the most impressions and clicks from Google.
Link to the website : https://analytics.google.com
Google Mobile-Friendly Test is a free tool to absolutely know seen the abundance of the mobile nowadays. Google started to downrank sites that aren’t mobile friendly. But how do to know if a page of your website is not adapted for mobile. Just enter the URL and you will know rapidly if it’s Yes or No.
Link to the website : Mobile-Friendly Test
Google Search Console is a free set of tools from Google very convenient. You can see if you have duplicate meta data, how many pages you have indexed, security issues, traffic, performance and much more. It’s a tool to absolutely use to improve your website overall.
Link to the website : Google Search Console
A think to know is Google uses your site’s loading speed as a ranking factor too.This free helpful tool tells you how Google sees your site. Besides, It also hands you actionable suggestions that you can use to speed up your website.
Link to the website : Google PageSpeed Insights
5. SEO Marketplace
SEOClercks is the largest SEO Marketplace online for backlinks, rankings, traffic… I love this website, it’s easy to use and very very powerful. The prices are super cheap and the quality is exceptional. I have never had disappointed. If you want to increase your traffic, improve your rankings, … and if you don’t know how to do that you should definitely check out this website !
Link to the website : SEOclercks.com
6. Stock Photo Downloader
Downloader is a very useful tool which allows to download images from Shutterstock, Gettyimages, Adobestock, Fotolia, Vectorstock, iStockphoto, PNGTree, PicFair for free. You don’t need an account in these stock photos nor on this website.
Link to the website : downloader.la