2019 Business / Marketing Plan Strategic Plan & Focus Course Boston EB

2019 Business / Marketing Plan Strategic Plan & Focus Course Boston EB
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Date(s) - 01/02/2019
6:30 pm - 8:30 pm


Course Summary:

  • A quick overview to get you started with establishing a strategy for your business.
  • You can use an approach of hit or miss; be completely reactive; or plan to succeed.
  • This course offers a focus on developing important aspects of your Internet Marketing Plan and can be helpful for developing a Business Plan, including:
  1. Mission Statement
  2. Overall Objectives
  3. Smart Goals.

Or Consider taking the Full Internet Marketing Plan Course.

Topics include, but are not limited to subjects to help you develop a plan and strategy for the following:

  • Your products, services, and overall organization.
  • How to pinpoint a focus for your company versus driving it on a daily basis.
  • Setting a strategy to capitalize on selling.
  • Developing and committing to a revenue stream direction.
  • Researching and deciding which audience to target.
  • Developing a branding strategy.
  • Fine tuning to decide how to be different.
  • A scary, but important look at your competitors.
  • The discovery of legalities within your industry.
  • Getting deep inside of your customer.
  • Understanding the new media.
  • Setting yourself up for viral moments.
  • Grasping the social media phenomenon.
  • Establishing conversion goals.
  • Capitalizing on your website.
  • Using all assets of online marketing, including search engine optimization, pay-per-click, email marketing, social media, etc.
  • Developing a communications plan.
  • Financial projections and budget.
  • Evaluating performance.

Dates & online class time:
Offered Daily

Plan Marketing Shows Scenario Advertising And Proposition by Stuart Miles
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