Date(s) - 01/01/2019 - 31/12/2022
Certified Digital and Social Selling Specialist
Social selling tools and techniques are now an essential part of any successful sales strategy and are revolutionizing sales and prospecting.
This professional digital and social selling certification will equip you with the knowledge and skills needed at all stages of the funnel from identifying prospects to engaging with insights to driving that final sale.
Learn how to sell online to acquire more prospects, reduce lead times and drive revenue.
What Will You Learn?
This Certified Digital and Social Selling Specialist program will teach you key practical techniques and strategies to sell effectively online.
Fundamentals of Social Selling
The Fundamentals of Social Selling module will demonstrate the value of social selling and how incorporating digital techniques into the sales process can enhance your performance.
Finding and Targeting Prospects
This module will help you understand how to use social research to build accurate personas for your target sector(s).It will explore the most relevant conversations and behavior to help you set the scene for more contextual and personalized engagement with your target prospects.
This module will help you attract the ideal prospects by making sure they find you easily by using digital and social techniques. It will ensure you appear in their social network feeds and rank highly in search results.You will understand how to anticipate the needs of your target audience for informative, educational social content.
This module will explore the needs and motivations of buyers and show you how to provide the right value-add content to build trust with potential and existing customers.It will help you understand buyer behavior on social networks and curate content through insight into your buyers to engage prospects.
Closing and Retaining
An essential and sometimes tricky part of the sales process, this module will show you how to use social to convert and retain customers so that you ultimately increase revenues.It will help you to strengthen relationships with buyers in your network, use social to encourage direct engagement and increase conversions using a range of social/digital tools and techniques.
For more details about this course : digitalmarketinginstitute.com