INFLUENCE: Content Creation + Monetization Seminar

INFLUENCE: Content Creation + Monetization Seminar
Loading Map....

Date(s) - 23/02/2019
10:00 am - 4:00 pm

ArtCenter College of Design


Regaining Relevancy in the Social Media Age 

Learn new techniques to monetize content in a 6-hour immersive, hands-on seminar at ArtCenter College of Design led by renowned photographer and influencer Bonnie Tsang, and online education pioneer and ArtCenter College of Design alum, Chris Do.

Traditional artists are losing relevancy in the age of social media. Advertising is evolving. Content, awareness, attention and influencer marketing is king. Learn strategies that Bonnie has used to create content, build her personal brand while enrolling others into her story, build community, and gain awareness. She will share her workflow, tools, thinking and creative process, and how she’s able to onboard clients and monetize her influence.

Seminar includes:

  • Presentation
  • Live demo
  • Tools & Workflow
  • Media strategies (How IG Algorithm works)
  • Lunch
  • Monetization models
  • Social media makewover workshop
  • Q&A

Who is this for?
Content creators, photographers, illustrators, designers, artists, filmmakers, and social influencers.

About Bonnie Tsang—
Acclaimed Los Angeles photographer, Bonnie Tsang, has been bringing her unique eye to lifestyle photography for over a decade with an impressive list of international clients ranging from Gap to Estée Lauder. She and her work have been featured in magazines such as Time, The Atlantic, Bon Appétit, and InStyle. Using social media as an outlet for her work, Bonnie Tsang was amassed a combined base of over 7 million followers from Pintrest to Instagram. She has been a keynote speaker at conferences such as Alt Summit and SXSW. The recognition of her photography led to an invitation from Michelle Obama to preview the release of the official White House State China service for the Obama Administration.



ArtCenter College of Design
Hillside Campus
Ahmanson Auditorium
1700 Lida St., Pasadena, CA 91103

Rate This Event:
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)

More Events